A substantial proportion of people in our society have some level of physical or mental challenge which can stand in the way of clear communication unless we take necessary steps to improve our websites and all electronic documents. And when we design for the extremes, everyone benefits.
Meeting the technical requirements alone is not a vision for a truly inclusive design project. When joining our course, you will understand that meeting legislative standards are the minimum. To truly succeed, you will learn to apply a design process that includes iterative user involvement and usability testing with superusers. This results in innovative improvement on “top tasks” until the design yields truly inclusive user and service experience solutions.
You will leave with techniques you can use right away for authoring, designing, producing, and testing ... and perhaps gain a whole new attitude towards how technology can improve lives. You will not only be aware of why inclusive design, accessibility and standards affect everyone: you’ll be equipped with a thorough understanding of what you need to do, and how to do it best.
We believe that a user-friendly approach needs to be the vision from the start and embedded at every step: to truly get the benefits of universal design this approach needs to be built into the process (rather than an add-on).
By focusing on crafting a good service experience without accepting any compromises the project team/designers can develop services and solutions that meets both a commercial and social need.
Every design decision has the potential to include or exclude people, and that exclusion can be by age, disability, gender, culture, geography or social class. Inclusive design emphasizes the value of insights from user diversity in creating products and services that are more user-friendly and universal.
Why should you join?
This is a course not just for designers, but for strategic managers, project owners, and everyone who works with them. We cover both technical accessibility and functional accessibility (inclusive design) preparing you to know how to get past personas and start spending time with extreme users as part of their process.
Together, we’ll build the business case for using inclusive design to grow your market and help get your organization to the next level. You will learn why accessibility and standards are important for everybody: to broaden your audience, to comply with regulations, to drive down costs, to improve UX for everyone, and to simply to be socially responsible.
We also provide in-depth familiarity with W3C WCAG 2 addressing both WCAG 2.0 and 2.1 success criteria referenced in both Norwegian and EU-wide legislation. You’ll also gain familiarity with the assistive technologies that help people with specific disabilities and difficulties.
Our course material includes a thorough review of all pertinent standards to comply with international and government (such as the Norway’s Section 14, EU’s Web Accessibility Directive / EN 301 549, United States’ ADA and Revised Section 508).
What we will cover:
- Why should we care?
- What are the challenges people face online?
- What assistive technologies close the gaps?
- What are the regulations in Norway, for the EU, and how do they overlap?
- What are the standards and how do we go beyond them?
- PDF/UA: the accessibility standard for PDF
- WCAG: the Web Content Accessibility Guidelines
- Functional accessibility guidelines
- What do you need to know about the WCAG 2 success criteria?
- What do you need to know about WCAG 2.1?
- How do professionals in our industry comply with success criteria, without tradeoffs?
- What are the testing tools to confirm you’re meeting or exceeding the standards?
- How do we use iterative usability testing to go beyond the standards to get true innovation?
- Q&A until we run out of questions
- If you have a question after the course, you are welcome to send an e-mail to David Berman. He will spend up to 30 minutes to answer your question specifically.
The course is developed and facilitated by David Berman and will be in English. You can follow it from where ever you are in Norway or beyond, at work or at home via pc, mac or ipad. Our partners are IxDA, Grafill and ND Norwegian Designers.
The event is organized by DOGAs Innovation for All Programme as part of the Norwegian government's action plan for universal design.
Why this course now?
Todays accessibility regulations are being harmonized within the EU and the EU web directive on universal design of public websites and mobile applications will affect Norwegian directives as well.
WAD (Web Accessibility Directive) is the EU's web directive on universal design of public websites and mobile applications. The directive largely imposes the same requirements that already follow from Norwegian law today, but now also introduces some new requirements.
Meet the facilitator:
David Berman helps organizations get great things done, through the motivation and techniques he provides for applying strategy, design, ethics, and creative branding and communications to business problems. He has over 30 years of experience in inclusive design and strategic communications and has worked extensively in the adaptation of content for electronic distribution, including accessible Web and software interface development.
David Berman is one of perhaps 20 people in the world to hold CPWA certification and 100 people globally to hold CPACC certification, the World’s only certifications for accessibility professionals. These certifications are issued by the IAAP (Int. Association of Accessibility Professionals). IAAP is a division of G3ICT, for which David is an International Advisor. In 2018, David was appointed to the Global Council of the IAAP.
David was contracted by Sir Tim Berners-Lee’s World Wide Web Foundation to audit online accessibility in over 40 countries for the annual theWebIndex.org benchmark report. In 2009, David was appointed a high-level advisor to the United Nations on how accessible Web design can help fulfill the Millennium Development Goals and in 2015, he was named an Invited Expert to W3C, the authors of WCAG. The same year he was appointed International Universal Design Champion for the Government of Ireland. David is also an adjunct professor at the Inclusive Design Research Centre of Toronto’s OCAD University.}
If you have any questions about the course please contact David Berman firstname.lastname@example.org