In early 2007, the Norwegian Meteorological Institute freed all its data to the general public, and yr.no was launched as a collaborative project between the institute and Norwegian broadcasting corporation NRK. Securing lives and values was the starting point, and their goal was to simplify and make comprehensive weather data available to everyone.
Understandable and free data
Since then, through continuously testing, adjusting and improving, Yr has grown into a service that is understandable regardless of age group, interest in weather or visual disabilities. The service is used by "everyone" and can satisfy people requiring different levels of knowledge about the weather, from the casual checker to those needing detailed or specific information, and it even has alerts with warnings from the emergency authorities about dangerous situations.
The content-rich pages were the first in the world to provide large-scale detailed hourly forecasts and all the data on Yr is free to use, making the service unique in Europe.
Continuously improving user experience
Ever since the start, the service has been developed based on the users’ needs and perspectives, both when it comes to functionality and emotionally. When the new Yr app won the DOGA Award 2019, the jury praised how it shows the weather in an attractive, realistic and perceptible manner using real images to illustrate the weather in your location right now.
5th most used weather service
Combining tools from service design with a sophisticated design and code system has resulted in a unique service from a global perspective in which the graphic interface communicates with the users in subtle and emotional ways to provides a whole new experience of the weather.
The Norwegian Meteorological Institute and NRK have succeeded in creating a service for all kinds of weather and users, and as a result, Yr is the 5th most used weather service in the world.
- Design: NRK Yr Team
- Client: NRK and Meteorological Institute